Health Care Meetings in Washington Lead to Closed Door Session with Prime Minister of Pakistan

I have been making regular trips to Washington, D.C. since 2005, meeting with various government officials going back to HHS Secretary Mike Leavitt, former National Coordinators for Health IT David Brailer and David Blumenthal, and Congressional Representatives of the House Science Committee staff, and others.

And there is no better proof about effectively getting things done than reading about the results of my impromptu meeting last week with Prime Minister of Pakistan Nawaz Sharif. The meeting came as a direct result of my many trips to Washington demonstrating the MyMedicalRecords Personal Health Record that patients can sign up for in real time. http://www.foxnews.com/politics/2013/10/26/exclusive-pakistani-premier-pledges-to-reconsider-jailed-doctor-case/

My message has been clear, repeatedly demonstrating MMR’s cost-effective solution to deployment of an interoperable Personal Health Record at the SBA, HHS, ONCHIT, Surgeon General of the United States, Congressional Representatives and appropriate committees that deal with health care and budgets for health IT.

I first got involved in health IT because I saw an opportunity to provide affordable, easy to use, patient-controlled access to protected health information regardless of the system that it originated from, which seemed like the right thing to do.

Then, in February this year, while in Washington to present the MyMedicalRecords story to the House Committee on Science, Space and Technology, Subcommittee on Oversight, I was invited into a meeting which evolved into a discussion of international politics and Pakistan.

The meeting was about the plight of Dr. Shakil Afridi, who was imprisoned by Pakistani officials for helping the United States pinpoint the location of Osama bin Laden. Because it also felt like the right thing to do, Kira and I started www.freeafridi.com, which led us on a humanitarian mission to free Dr. Afridi from his 33-year prison sentence.

If you believe that the more you give to the universe the more the universe gives back, then look for Dr. Afridi to go free and MMR to fulfill a significant purpose in the world’s health care systems by empowering people with the freedom to manage and control their protected health information wherever and whenever they want to anywhere in the world, including Pakistan.

Robert H. “Bob” Lorsch,  CEO,  MMRGlobal
4401 Wilshire Blvd., 2nd Floor, Los Angeles, CA 90010
Tel. 310-476-7002
www.mmrglobal.com
www.mymedicalrecords.com
Follow us on Twitter at MMRGlobal

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Beam Me Up Yamamoto

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The Honorable Ichita Yamamoto & Japanese Delegation Tour Endeavour – Saturday, September 28, 2013

It’s been a busy couple of months since I have had the time to add to the pages of my blog.  However, this last weekend was so relevant to science and technology, and in particular the future of health care (and MMRGlobal) in Japan, that I felt remiss not sharing it on this page.  The visit was arranged by U.S. Congressman Dana Rohrabacher who, after welcoming The Honorable Ichita Yamamoto, who is Japan’s Minister of State for Science, Space & Information Technology including Ocean Policy, and his delegation at SpaceX, beamed himself back to Washington for emergency budget resolution votes late Saturday night.  As a result I was left hosting the Minister around the Southern California scientific hot spots.

The Minister also happens to be a former rock singer, speaks great English and is an all-around easygoing, quite likable guy.

I first met Minister Yamamoto and his entourage of ten plus drivers and luggage handlers at LAX and joined his State Department Motorcade caravanning to SpaceX for a private briefing and tour of the rocket manufacturing facility, less than twenty hours prior to the launch of Falcon 9 www.spacex.com.

From there, I traveled with the Japanese contingentto the California Science Center where President & CEO Jeffrey Rudolph and Trustee Kira Lorsch greeted us all at the Robert H. Lorsch Family Pavilion.

Bob Lorsch, MMRGlobal CEO, with Ichita Yamamoto, Minister of State for Government of Japan, and Jeffrey Rudolph, California Science Center CEO, at the Science Center’s Robert H. Lorsch Family Pavilion.

During our tour of the Science Center, we spent time discussing the effect of natural disasters on the environment in the wake of the recent earthquake and Tsunami in Japan, focusing in particular on the effect of the Fukushima Nuclear Power Plant on the Pacific Oceans. We discussed the U.S. government and Japan scheduling a conference of nations who share coastlines to help mitigate damage from future disasters.

We ended the tour under the wing of Space Shuttle Endeavour where we spoke about how our nations have been working together in space as we looked at a plaque from a U.S.-Japan mission to the Space Station.  After the tour everyone enjoyed a luncheon hosted by MMRGlobal, starting with, of course, a traditional Miso soup.

We left the California Science Center and moved on to Aeroscraft located in a 500,000 square foot Marine Corps enclosed Air Station where we sat in the control pod of a state-of-the-art blimp being designed for surveillance and to carry as much as 500,000 tons of cargo as far as 12,000 nautical miles, http://www.huffingtonpost.com/2013/01/07/aeroscraft-test-ground-flight-airship_n_2424916.html.

After a briefing at Aeroscraft we moved to the Orange County Water District (OCWD) where we were hosted by Mr. Linden Blue, father of the Predator Drone amongst other very impressive technology,

There we saw the future of the Nuclear Reactor, small enough to be located on a flatbed truck.  After the General Atomics nuclear reactor presentation, http://www.ga.com/nuclear-energy,  we toured 30,000 acres of ground water reclamation facilities where we all got to drink sewer water reclaimed to clean drinking water.

The Groundwater Replenishment System technology seems to work, as I’m not sick.  The day was capped off by another fabulous meal hosted by OCWD board President Shawn Dewane, where we toasted our future with the Japanese over two excellent California wines, without the reclaimed sewer water.

As MMR expands its global footprint which includes the U.S., Canada, Mexico, Australia, New Zealand, Israel, South Korea, European Nations, China, Hong Kong, Singapore and of course Japan, the whirlwind day underscored the importance of advancing technology in all areas, including healthcare – to make our world a better place.

Robert H. “Bob” Lorsch,  CEO,  MMRGlobal
4401 Wilshire Blvd., 2nd Floor, Los Angeles, CA 90010
Tel. 310-476-7002

www.mmrglobal.com
Follow me on Twitter at BobLorschTweets

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What did everyone at HIMSS have in COMMON… WELL…THE PATIENT

I am on the plane on my way back to Los Angeles after a week in New Orleans for the HIMSS Conference (www.himssconference.org). It was an extraordinary week for MMRGlobal as one of the “Most Wanted” to see at the show.  In some cases, being most wanted was driven by an interest in understanding what visitors to our booth had read about the Company’s patents and other intellectual property, but mostly because nearly every hospital administrator and Chief Technology Officer had Personal Health Records and interoperability on their shopping list going into Stage 2 of Meaningful Use.

And if it wasn’t a hospital in the booth looking for a PHR, they were a vendor also looking to purchase services to improve patient engagement, or to purchase the companies that provide the services that create patient engagement.  One thing for sure, it was by far our biggest HIMSS yet, and everybody seems to be interested in buying, selling, acquiring or investing in anyone that offers tools for the patient, especially if it involves a PHR.

The week started with the food in New Orleans and ended with one more order of barbeque shrimp.  However, the real focus of the week was anything but the food.  It was about the ONC Coordinator, Dr. Farzad Mostashari, one of the most important men in my world,  who in his keynote speech addressed the ‘human toll’ of a broken healthcare system, and how the way to fix it was though promoting interoperability and increasing transparency and access to data for patients, also known as a Personal Health Record.  He went on to proclaim an agenda of no more excuses about patients not being able to get a copy of their medical records because of HIPAA. All I could hear at that point of his presentation was the theme “Our Day Has Come…” or something like that.

Dr. Mostashari went on, suggesting that to get us there, stimulus monies would go up to fund interoperability and offset any competitive disadvantage from sharing patient data.  It was kind of like watching Kevin Costner in “Field Of Dreams,” when he was told by the “voice,” “If You Build It They Will Come.”  And it looks like ONC will help build it and pay for it.

I have gotten dozens of calls from shareholders asking about the show and I could not have done a better job of telling them what it meant to their company than to explain that the United States government’s agenda of patient engagement is just beginning, and that patient engagement is what MMR is about. And to borrow from the “Music Man,“ with a capital T and that rhymes with P and that stands for PHR.
Then on March 4, the first day of exhibits at the show, patents dominated the headlines, leading to a story entitled Patent Wars Heat Up and Cool Down at #HIMSS13. McKesson Corporation and Epic had announced a settlement of their longstanding, massive patent infringement case. Based on that announcement, the spotlight of the media shined on us and the recent press surrounding MMR’s extensive health IT patent portfolio and its possible relevance to the market. Our patent portfolio includes seven U.S. patents, as well as patents in 12 additional countries of commercial interest issued pending and applied for, including Australia, Singapore, New Zealand, Mexico, Japan, Canada, Hong Kong, South Korea, Israel, and European nations.  The article explains the MMR patents, integrated into our existing products and services which include Personal Health Records, Patient Portals and other Electronic Medical Record systems.

That may explain why, as I sat on the plane with dozens of CIO’s and Administrators from hospitals in California, who were also catching the last non-stop Delta flight out of New Orleans, I felt like I could fly without the jet. It took 8 years of sweat equity and more than $20 million for MMR to get to where it is today. It took both the Bush and Obama Administrations. It took government mandates, $20 billon in stimulus (so far, with more to come), and a massive worldwide push to make patients aware of the importance of joining the movement of managing their personal health.  And then it took the invention of Meaningful Use.

Also on March 4th, at 11 AM, my world got rocked when five of the biggest Health IT vendors, representing an estimated 41% of the entire EMR market, announced the CommonWell™ Health Alliance. For the first time, it was like the day I figured out how prepaid phone cards could sell through mass merchandisers, turning a $5,000 investment into a billion dollar market cap company, before I resigned as CEO.

Cerner, McKesson, Allscripts, athenahealth, Greenway Medical Technologies and RelayHealth announced they were joining together for a single purpose of improving the quality of care delivery while working to lower costs for care providers, patients and the industry as a whole.  The good news, and the validation of 8 long years, is that it starts with MMR’s primary customer, “the patient,” who triggers the ability of achieving data liquidity between systems, based on “Patient Authorizations.”

Nearly every presentation MMR has made over the past several years includes a depiction of how silos in healthcare keep providers from talking to one another. So when John Hammergren, Chairman and CEO, McKesson Corporation, said,  “A national and trusted health information exchange will break down the information silos in health care and should dramatically improve the quality and cost effectiveness of care delivery,” the comment validated my beliefs in MMR and confirmed to me that our focus since inception on inventing and protecting technology surrounding PHRs was to take the right path from the beginning.

Neal Patterson, Co-Founder, Chairman, CEO and President of Cerner Corporation, stated, “Consumers not only have a right to their data, but also have the ability to mobilize it in the pursuit of better health. The Alliance is designed in part to Help providers deliver a history of recent patient care encounters, and, with appropriate authorization, patient data across multiple providers and episodes of care.”

That’s what MMR is all about, we provide Personal Health Records to any patient, anywhere they are in the world, from any healthcare professional, regardless of technology, with or without an EMR, plus a whole lot more. MMR is designed to provide Personal Heath Records from a lifetime of encounters regardless of where they originate or what format they currently appear in.

And the drumbeat went on, with CEOs from Allscripts, athenahealth, Greenway and RelayHealth echoing the fight for the rights of the patient and the betterment of care. http://tinyurl.com/9wmbyee

However, not all were singing the praises of Commonwell. Epic Founder and Chief Executive Officer Judy Faulkner, stated, “We did not know about it. We were not invited.”  Epic Executive Vice President Carl Dvorak, commented, “Despite the claims made by the members of the CommonWell Health Alliance, nobody asked Epic to join the group.”  He continued, “I would really sincerely hope they (meaning CommonWell), put their energy behind true national standards.”

In or out of CommonWell, clearly, Epic is demonstrating they also care about patients and interoperability based on their existing personal health record offerings.

ONC Chief Dr. Mostashari was also asked his thoughts on the Commonwell – Epic controversy surrounding the announcements and comments.  He was quoted as saying, “We have to zoom out a little bit and not get into the he-said she-said. [CommonWell] is incontrovertible evidence that interoperability and exchange is now a key market differentiator and vendors large and small are committed — five years ago that was not true. There is not a vendor in the country that can be blind to the need for interoperability. I welcome any market-based approach.”

The mood at the closing of the show seemed to indicate that most everyone, including the CEOs of Commonwell and Epic agreed that … we all have one thing in common-the patient,  and that the patient has a right to their medical records.

In an industry where agreement and standardization are more than challenging, let’s hope that the CEOs mentioned in this blog can all agree that MMR’s “patient facing” products and services are for the good of all patients.  It’s just one more thing that I am working hard to create agreement on.

 

Robert H. “Bob” Lorsch,  CEO,  MMRGlobal
4401 Wilshire Blvd., 2nd Floor, Los Angeles, CA 90010
Tel. 310-476-7002, Fax 206-374-6136
Follow me on Twitter at BobLorschTweets

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This Blog Speaks For Itself

Thank you for your thoughts, friendship & support.

Click the page below for the full story


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Robert H. “Bob” Lorsch,  CEO,  MMRGlobal
4401 Wilshire Blvd., 2nd Floor, Los Angeles, CA 90010
www.mmrglobal.com
www.mymedicalrecords.com
Follow me on Twitter at BobLorschTweets

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“FreeAfridi.com” Probably One of the Most Important Blogs I Have Ever Written…

Last week, I was in Washington, DC as CEO of MMRGlobal briefing the Congressional Oversight Subcommittee of the House Science, Space, and Technology Committee about my concerns on how eleven billion dollars and counting is being spent under the government’s EHR Incentive Programs.  The monies are being spent in spite of the widely known fact that there is no interoperability and hardly any ability to create a comprehensive online personal health record, two items that were mandated as part of Executive Orders and other requirements to provide electronic medical records and personal health records (PHRs) to Americans by 2014. Of course, by being there I also hoped to have the opportunity to draw attention to the fact that MyMedicalRecords is already delivering interoperability and a comprehensive PHR now….today.

During my visit, I was asked by Congressman Dana Rohrabacher to lend my marketing expertise to help raise awareness to the plight of Dr. Afridi.  My first question was, “Who is Dr. Afridi?”  Then I quickly learned what I did not know, that Dr. Shakil Afridi is the man who pinpointed the location of Osama bin Laden for the United States.  Without Dr. Afridi, the United States may not have found Osama bin Laden.  His reward was to be abandoned and left behind in a Pakistan prison, reportedly being regularly tortured, and sentenced to live side-by-side with the militants who continue killing our American soldiers.  I was shocked and I knew that something had to be done. I never thought that America would leave a hero behind.

The following is a copy of a news release that is being issued from MMRGlobal today.  It explains in greater detail what I did in Washington and how those meetings led to Kira and me calling on Oscar® to help FREE AFRIDI.

If you believe, like Kira and I do, that this man deserves our combined voice to be released and regain his freedom, then visit www.freeafridi.com, read the Letter from Congressman Rohrabacher, and do what you can to help bring this great American hero to where he belongs in America. Kira and I will be doing our part on The Red Carpet events throughout the weekend and on news broadcasts wherever we can similar to the one on CBS that is here: http://losangeles.cbslocal.com/2013/02/20/can-zero-dark-thirty-oscars-help-free-imprisoned-doctor-who-helped-find-bin-laden.

MMRGlobal

FOR IMMEDIATE RELEASE

MMRGlobal CEO Briefs Congressional Oversight Subcommittee on Questions Surrounding Better Ways to Have Spent $11 Billion on HIT Incentives

Los Angeles, CA (February 22, 2013) – Robert H. Lorsch, Chairman and CEO of MMRGlobal, Inc. (OTCQB: MMRF) (“MMR”), a leading provider of Personal Health Records (PHRs), MyEsafeDepositBox storage solutions and MMRPro document management and imaging systems for healthcare professionals, recently met with U.S. Congressional Representatives along with their staffs and the staff of the Subcommittee on Oversight of the House Committee on Science, Space, and Technology.  The purpose of the meeting was to brief Representatives and staff on an independent compilation of articles, blogs, reports and opinions pertaining to questions surrounding the payments of nearly $11 billion in stimulus monies under the government’s EHR and Meaningful Use incentive programs.  The meeting was also intended to address concerns that primary requirements set forth in federal legislation pertaining to the provisioning of Electronic Health Records (EHRs) were not being met, specifically those which pertain to standardization, interoperability and requirements that most Americans have access to all their protected personal health information through some type of secure Personal Health Record similar to existing offerings from MMR.

According to Lorsch, “After the briefing portion of my presentation, I was able to demonstrate to staff  the MyMedicalRecords Personal Health Record and explain how it could be deployed to everyone in America at an annual cost that would be less than the cost of one EMR system in a large hospital.  At that time, I had no idea that the points raised in my presentation would become Page One of The New York Times the following Wednesday, less than one week later.” (http://www.nytimes.com/2013/02/20/business/a-digital-shift-on-health-data-swells-profits.html?_r=0)

While in Washington, Lorsch was also asked to attend a meeting with Representative Dana Rohrabacher regarding the plight of Dr. Shakil Afridi, the Pakistani physician that verified Osama bin Laden’s location for the United States. Today, Dr. Afridi is in a Pakistan prison sentenced to 33 years, abandoned, and reportedly being tortured.  As a result of that meeting, Lorsch began a campaign, launched in a Special Oscars® issue of The Hollywood Reporter today, and at www.FreeAfridi.com. The campaign appeals for the release of Dr. Afridi by asking that the celebrities attending the Oscars® share a moment of their limelight to help draw attention to America’s abandoned hero.

“After making numerous presentations on behalf of MyMedicalRecords, where I requested support for PHRs, this was the first time that I left Washington believing that the value of a cost-effective, patient-controlled Personal Health Record was being embraced.  That includes previous meetings and presentations to former HHS Secretary Mike Leavitt and Homeland Security Secretary Tom Ridge, as well as Congressional Representatives including senior staff members in the office of The Honorable Ted Kennedy, as well as ONC staff and National Coordinators for Health IT David J. Brailer, M.D. and David Blumenthal, M.D.,” Lorsch added.

The briefing also emphasized the point that without standardization, the current HIT infrastructure did not allow a level playing field for small businesses competing with larger health IT equipment and system providers who dominate more than two-thirds of the marketplace. Information included in the briefing also covered how contractual terms from larger EMR systems are written to discourage hospitals from using other vendors which is counter to requirements of standardization and interoperability.

MMR’s technology specifically addresses the issues of interoperability while provisioning a comprehensive Personal Health Record to the patient.  The Company offers solutions for patients, physicians and hospitals that seamlessly connect along the lines of the government’s stated goal of interoperability and  empowering patients, providing access to their health information in a PHR. MMRGlobal also has an extensive healthcare IT patent portfolio, which includes seven U.S. patents: Nos. 8,301,466; 8,352,287; 8,352,288; 8,121,855; 8,117,646; 8,117,045; and 8,321,240.  The MMR Patent Portfolio includes nearly 400 claims as well as additional applications and continuation applications.  The patents involve inventions pertaining to Personal Health Records, Patient Portals and other Electronic Health Record systems.  MMR also has been granted patents and has other pending applications in countries of commercial interest including Australia, Singapore, New Zealand, Mexico, Japan, Canada, Hong Kong, South Korea, Israel, and European nations.

Robert H. “Bob” Lorsch,  CEO,  MMRGlobal
4401 Wilshire Blvd., 2nd Floor,  Los Angeles, CA 90010, Tel. 310-476-7002

Forward-Looking Statements
All statements in this press release that are not strictly historical in nature, including, without limitation,  intellectual property enforcement actions, infringement claims or litigation, intellectual property licenses, and future performance, management’s expectations, beliefs, intentions, estimates or projections, constitute “forward-looking statements.” Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the Company’s actual results to be materially different from historical results or from any results expressed or implied by such forward-looking statements. Some can be identified by the use of words (and their derivations) such as “need,” “possibility,” “potential,” “intend,” “offer,” “development,” “if,” “negotiate,” “when,” “begun,” “believe,” “achieve,” “will,” “estimate,” “expect,” “maintain,” “plan,” and “continue,” or the negative of these words. Actual outcomes and results of operations and the timing of selected events may differ materially from the results predicted, and any reported results should not be considered as an indication of future performance. Such statements are necessarily based on assumptions and estimates and are subject to various risks and uncertainties, including those relating to the possible invalidity of the underlying assumptions and estimates and possible changes or developments in economic, business, industry, market, legal and regulatory circumstances and conditions and actions taken or omitted to be taken by third parties, including customers, suppliers, sources, business partners, potential licensees, competitors and legislative, judicial and other governmental authorities and officials. Factors that could cause or contribute to such differences include, but are not limited to: unexpected outcomes with respect to intellectual property enforcement actions, claims of intellectual property infringement and general intellectual property litigation; our ability to maintain, develop, monetize and protect our patent portfolio for both the Company’s health IT and biotechnology intellectual property assets in the U.S. and internationally;  the timing of milestone payments in connection with licensing our intellectual property; our ability to establish and maintain strategic relationships; changes in our relationships with our licensees; the risk the Company’s products are not adopted or viewed favorably by the healthcare community and consumer retail market; business prospects, results of operations or financial condition; risks related to the current uncertainty and instability in financial and lending markets, including global economic uncertainties; the timing and volume of sales and installations; the length of sales cycles and the installation process; the market’s acceptance of new product and service introductions; competitive product offerings and promotions; changes in government laws and regulations including the 2009 HITECH Act and changes in Meaningful Use and the 2010 Affordable Care Act; future changes in tax legislation and initiatives in the healthcare industry; undetected errors in our products; the possibility of interruption at our data centers; risks related to third party vendors; risks related to obtaining and integrating third-party licensed technology; risks related to a security breach by third parties; risks associated with recruitment and retention of key personnel; other litigation matters; uncertainties associated with doing business internationally across borders and territories; and additional risks discussed in the Company’s filings with the Securities and Exchange Commission. The Company is providing this information as of the date of this release and, except as required by applicable law, does not undertake any obligation to update any forward-looking statements contained in this release as a result of new information, future events or otherwise.

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Never Be Afraid To Experience Your Feelings

Back in Los Angeles after a red-eye flight last night, the last 5-day whirlwind trip had much to remember. However, it was marked with one of the most important and emotional highlights of my life. It came at the Points of Light Institute Tribute to President and Mrs. George H. W. Bush. It was called “All Together Now-A Celebration of Service”. If you watch American Idol and cry at the back-stories, then this was American Idol on steroids.

The emotional highpoint came when everyone was seated and the announcer said, Ladies and Gentleman…..United States President Jimmy Carter and his wife Rosalyn; Ladies and Gentleman…..United States President William Jefferson Clinton; Ladies and Gentleman…..United States President George W. Bush and his wife Laura; and, finally, Ladies and Gentleman…..tonight’s honorees United States President George Herbert Walker Bush and his wife Barbara. At that point, the person sitting next to me reached over to shake my hand; at first, I did not recognize Governor Tom Ridge, the first Secretary of The Department of Homeland Security.  Then I connected the fact that the universe had placed me next to the one man in this country who could do more for MMRGlobal at this time than just about anyone but President Obama who beamed the opening remarks in from his South American travels.

The message of the evening was all about all of us being a star in the galaxy of 1000 Points of Light and how anything we do for anyone can make a profound difference. I have spent much of my life in service to others and was particularly moved by the stories of the evening. I hope you will watch or record the evening on March 28th on NBC Prime Time. I promise you a family night you will cherish and an experience that you will never forget. For me, it is especially gratifying to be in a business where the deployment of a www.mymedicalrecords.com account or a www.myesafedepositbox.com account can do so much for someone in need, even perhaps save a life.

I get the pleasure of running a company that by its very existence gives back with these remarkable service offerings that can make a difference in an emergency or disaster. In addition to sitting with The Honorable Governor Ridge, Kira and I were joined by friends from the NRA and the Vice President of Marketing for Kaiser Mid-Atlantic. It always amazes me how when you put things into the universe, great things come back. Kaiser, The NRA and, of course, Governor Ridge are already on my call list this week (and they are expecting my calls).

On the MMR front, I spent Friday in Basking Ridge, at Verizon, where we are making great progress in what I believe will be a long-term very exciting relationship. Also, we will soon be announcing an integration of our products and services on the HealthVault platform. In fact MMR is planning on participating at the Microsoft Health Conference April 27, 2011 in Chicago. There we will be selling MMRGlobal as a PHR solution to HealthVault strategic partners. We will also continue our series of investor roadshows in Chicago.

I could not write this blog on Volunteerism and ignore the human suffering in Japan. If you read this blog, you know that I have been involved in Earthquake Preparedness since 1994. As part of that involvement, I raised and contributed the monies to print millions of booklets featuring “Yogi Bear” on what to do before, after, and during an earthquake or other disaster. As an easy act of volunteerism, perhaps you could participate in this simple task to make them go viral.

Please send this link http://mmrglobal.com/earthquake/ (or this entire blog) to everyone you know and ask them to share these booklets with everyone they know. Perhaps someday you will help save someone from unnecessary suffering or perhaps even save a life.

Robert H. “Bob” Lorsch, CEO, MMRGlobal

4401 Wilshire Blvd., 2nd Floor, Los Angeles, CA 90077, Tel. 310-476-7002

www.mmrglobal.com

Follow me on Twitter at PHREMRGURU

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You are never given a wish without also being given the power to make it true, You may have to work for it, however………….

Its midnight and I am on Gogo internet flying from Los Angeles to Washington DC. Yes I just returned from Capetown by way of Dubai on Saturday. Kira and I started Sunday in a yoga class, then relaxed at home with nearly 3 weeks of mail reminding the dogs and cats who we are. I spent Monday in the office on MMR Pro deployments, web site re-designs, advertising, sales, marketing, shareholder relations and editing a new MyESafeDepositBox sales video while participating in at least half dozen conference calls. Then I went home spent 30 minutes with Kira who is the greatest woman a man could ever call his wife and caught a red-eye to Washington DC. My body thinks its daytime (South Africa time) so I am getting an extra work day in.

Many years ago I ran across the book Illusions by Richard Bach. It’s takes the reader through a journey that teaches the power to manifest results. If you haven’t done so do yourself a favor and read it. The book is filled with teachings that can change your life. It did mine.

One of those teachings is the theme of this blog. “You are never given a wish without also being given the power to make it true. You may have to work for it, however”.

Being CEO of MMR Information Systems, (soon to officially become MMRGlobal) has been a journey which definitely requires a lot of “work”. As that “work” it would seem that MMR has been empowered to make anyone’s wish come true. However it’s true that we will have to continue working for it…..!

And working for it we will do. In the May issue of PharmaVoice there is an article on the meaning of EMR’s to Pharma and Clinical Research Organizations. The story talks about how an EMR can reduce drug trial costs and decrease time to market. What’s really happening is that the voice of the patient now becomes part of the equation. The patient will use a PHR module to record patient feedback to a data set. MMR already offers easy to use patient tools that can talk to virtually any EMR system that might be employed in such trials. That’s why MMR emerges in the article as a cost effective solution to this opportunity. The article signals the opening of another door to the use of our products and services.

I am now leading a daily effort to identify opportunities to monetize the Companies biotech assets. Also as MMRPro gets integrated into physician offices it takes 24 hours a day in care and feeding of customers to make sure we keep our commitment to deploy a solution that does not force them to change the way they do business.

Today Tuesday, I will meet with the Companies biotech consultants on opportunities with the companies Biotech portfolio. Then I will join Hector V. Barreto, Chairman of The Latino Coalition and a member of MMR’s board of directors introducing Kodak as one of the newest sponsors of The Latino Coalition (www.thelatinocoalition.com) at a private reception to kick off the Coalitions Economic Summit later this afternoon. MMR has been a Coalition Sponsor for nearly three years and requested Kodak join the association and create a program to offer Kodak products and services (including MRPro systems) to the Hispanic community.
On Wednesday I will participate in the Latino Coalitions Economic Summit where I will focus on calling attention to the value of MMR’s products and services to help manage healthcare costs in the Hispanic community. I will participate in sessions with former House majority Leader, Newt Gingrich, Senators Lisa Murkowski, John Cornyn and Robert Mendez, Congress persons Pete Session, Xavier Becerra, Mike Pence, Joe Baca and Eric Cantor. Also in attendance will be Karen Mills, Administrator of the U.S. Small Business Administration, and senior executives from Intuit, Pfizer and our strategic partners and MMR sales team from Kodak. Details on the summit is on the Coalitions website. MyMedicalRecords.com is one of the only totally bilingual PHR’s available to patients anywhere today. Also MMR has been a sponsor of the Coalition for nearly three years.
Then before the end of the day I will make a presentation at the Rayburn building to a number of Congress persons not attending the Economic Summit and staff members that are specifically responsible for healthcare.

The operative words in the quote from Illusions are “You may have to work for it, however”. “However” the energy to work as hard as I do is only possible because of all of you, the MMR family of management, employees and shareholders. To Bobbie who was probably still up at 3AM waiting for me to land in case I need her for anything, to AJ who was emailing me at 4AM with Ingrid in response to the 50 emails I sent on the flight and all the rest of our tireless team. Then there is the great group of supportive shareholders who know I am always on the other end of a phone somewhere in the world listening to your thoughts and ideas and appreciating you for your support.
Oops….It’s 6AM PST and it just got busier.
Biden to Announce $220 Million in Health-Technology Grants http://www.bloomberg.com/apps/news?pid=email_en&sid=a3EU8Sz68nKc

Robert H. “Bob” Lorsch, CEO, MyMedicalRecords.com
www.mymedicalrecordsonline.com/videos
www.mymedicalrecords.com
Follow me on Twitter at PHREMRGURU

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There Are No Accidents

MMR just completed our first week of meetings with Chartis in Johannesburg South Africa. Chartis hosted a worldwide conference where executives representing more than 20 countries including South Africa (the host country), Uganda, Kenya, Zimbabwe, Singapore, Philippines, Hong Kong, China, Malaysia, Thailand, Indonesia, Vietnam, Taiwan Australia, New Zealand, South Korea and the US. MMR spent the better part of two days meeting with all and discussing a kick-off of a ChartisESafe deposit box in the respective regions. The enthusiasm from attendees was high and I was surprised at how fast some of these countries want to get product into their local market in a much shorter time frame than the typical MMR customized product launch. Additionally Nihilent, our development partners have a 250 person development office in Johannesburg so we were able to spend hands on time on product development of features that can help us remain a better competitor in the multibillion dollar Health IT marketplace.

The company now is currently focused on the MyMedicalRecords.com Personal Health Record, MyESafeDeposit.com safe deposit boxes and MMRPro. However we are always looking at ways to expand the features in our products and services, particularly MMRPro.

I often will say in response to the events in my life “There Are No Accidents”. All my life I have collected elephants. I never knew why other than for a superstition I learned as a child. Specifically elephants bring luck when their trunks are pointed to the door. Anyway I love my collection. Yesterday I took a day of downtime. Which means I had to find a Safari where I had reception to my blackberry. It worked. I somehow was on a vehicle that ended up in the middle of a pack of 50 elephants. Very exciting and truly magical for this the collector. I hope the “superstition” is correct.

Robert H. “Bob” Lorsch, CEO, MyMedicalRecords.com

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